After facing criticism from conservative drinkers, Anheuser-Busch is gearing up for a major Bud Light marketing campaign. The company is starting things off with a bang, as they plan to make a big splash during the NFL draft. With the stakes high, Anheuser-Busch is pulling out all the stops to win back the hearts and palates of Bud Light fans. Stay tuned to see what creative strategies they have in store.